Seven Premier League clubs in total are about to be paid in cryptocurrency in landmark partnership deals with eToro.
eToro launched a partnership with seven Premier League clubs.
eToro, which is a global investment platform, recently has begun a collaboration with seven Premier League clubs, including Tottenham Hotspur in landmark deals which are paid by using Bitcoin. eToro is going to be in partnership with the following seven clubs: with Brighton & Hove Albion F.C., Cardiff City F.C., Crystal Palace F.C., Leicester City F.C., Newcastle United F.C., Southampton F.C., and Tottenham Hotspur.
The UK managing director at eToro, Iqbal V. Gandham, said that as a global multi-asset platform where people can buy the most significant crypto assets in the world alongside more traditional investments, they are excited to establish a partnership with so many Premier League clubs. As well as they are making history by being the first company which has ever paid for a Premier League partnership in Bitcoin.
These partnerships actually mark the first step in bringing the chance which was offered by Bitcoin and crypto assets to football. eToro also believes that the crypto, as well as the technology, particularly blockchain that underpins it, can promote football and the world of sports too. In the future, this could probably include addressing problems of ticket touting, issues with transparency, as well as providing a guarantee of authenticity for merchandise.
This is a small step on a long road to football fully embracing blockchain technology.
eToro, being a partner of these seven clubs from the Premier League, it is going to gain global publicity through an extensive field of making opportunities, including matchday LED boards, as well as players access, tickets, and digital rights.
The managing director at eToro also added that the announcement of this event was indeed the first little step on a long-drawn road to football fully adopting blockchain technology. Education is also going to be the key so that industries can understand the potential and so getting global exposure through these Premier League clubs which represents an excellent opportunity to raise awareness.
According to him, blockchain brings transparency, meaning that it can also improve the experience for everyone that loves the “beautiful game.”
Clubs are excited to welcome eToro as their partner
The head of partnerships at Tottenham Hotspur F.C., named Fran Jones said that at their club, they are committed to technology and innovation, and being such, they are excited to welcome eToro as a partner in a category which develops at a rapid rate.
The chief executive at Brighton & Hove Albion F.C., named Paul Barber, said that at their club, they pride themselves in being at the forefront of bringing some new technologies, as well as new ideas to football. He also said that they are excited to welcome eToro as a partner that can help them better understand the real potential which blockchain offers.
The commercial director at Crystal Palace F.C., named Barry Webber, said that the blockchain technology brings them exciting new opportunities to all areas of business sectors and they are delighted to welcome eToro as a partner so that they can explore its potential in football.
The commercial director at Leicester City F.C., named Jonathan Gregory, said that they are pleased to welcome eToro to their club as an official partner and it is exciting to work with such an innovative industry leader. Much like Leicester City, he said that eToro is an ambitious brand with an essential global reach and they are looking forward to working together throughout the season.
The commercial director at Southampton F.C., named David Thomas, said that they are incredibly pleased to welcome eToro as their partner. They also look forward to working with them and learn more about the potential which cryptocurrency and blockchain technology can actually have in football.
Being a global multi-asset platform, eToro actually empowers people to invest by giving them access to the financial instruments which they want. The company has actually built a global community of more than 10 million registered users that share their investment strategies, and anyone can accompany the approaches of those that have been the most successful ones.
With this multi-asset platform, investors can hold commodities, stocks, ETFs, as well as crypto assets like Bitcoin and Ethereum, together with thousands of some other financial instruments all in one portfolio. In this way, eToro also provides a bridge between the old world and the new one. eToro also believes that shortly, all the assets are going to be tokenized and crypto is the first step in the journey.